BBI Success Stories

Maroc TelecomMorocco · Telecommunications

Modernizing Billing Infrastructure

Migration, Integration & Customer Experience

Business problem
An outdated BSCS 7 system limiting scale and innovation
What BBI changed
Migrated customer, billing and operational data from BSCS 7 with minimal errors
Strongest supported result
Scalable BillingStated outcome
  • Scalable BillingStated outcome
  • Seamless IntegrationStated outcome
  • Better CXStated outcome
  • Lower CostsStated outcome

01Context

Maroc Telecom, part of the e& Group, is Morocco's leading telecom provider offering mobile, internet and fixed-line services. It needed to modernize its legacy BSCS 7 billing system with the more flexible CBIO platform to handle growing volumes and complex billing structures.

02Challenge

Before

  1. 01An outdated BSCS 7 system limiting scale and innovation
  2. 02critical CRM, ERP and digital channel integrations
  3. 03weak billing transparency
  4. 04high maintenance costs

After, as stated

  • Scalable Billing
  • Seamless Integration
  • Better CX
  • Lower Costs

03What BBI delivered

Migration, Integration & Customer Experience

  1. Data Migration

    Migrated customer, billing and operational data from BSCS 7 with minimal errors

  2. CBIO Implementation

    Designed and implemented CBIO to handle higher volumes and complex billing

  3. System Integration

    Integrated CBIO seamlessly with existing CRM, ERP and digital channels

  4. Customer Experience

    Enabled faster processing, transparent billing and personalized services

  5. Cost Optimization

    Replaced the legacy system to cut operational and maintenance costs

  6. Continuity & Compliance

    Ensured compliance and uninterrupted reporting throughout the migration

04Outcomes

Stated outcome

Listed as an outcome in the case study, without a figure.

  • Scalable Billing
  • Seamless Integration
  • Better CX
  • Lower Costs

05Technology & capabilities

Technology named in the case study

Capabilities

Numbers show how many of the 50 stories share each item.

06Related stories

Source notes
  • BBI Company Profile 2025 — case studies, slide 20. The deck classifies this story under “Telecommunications” and lists its location as “Morocco”.
  • Outcome labels are quoted from the case study. Their grouping (impact, scope, delivery, stated) is editorial.
  • The animation at the top of the page is an illustration, not a diagram of the client's systems.

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